

For this project, I created a non-profit organization and a comprehensive digital advertising campaign for the company. The result was the creation of EDENtrek, a 501(c)(3) non-profit dedicated to habitat preservation and wildlife protection. To ensure the campaign’s effectiveness, I conducted extensive research on wildlife awareness groups and identified strategies to engage the appropriate target audiences. My previous experience working with non-profit organizations proved to be highly valuable in guiding the success of this initiative.